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Presenting Virtually

Tips for Designing Your Slides


  1. Create Interesting Slides: Because you will not be face-to-face with your audience, create slides with that are clean, not too busy, and employ graphic representations, animations, transitions, and color.

  2. Know Your Audience: If possible, obtain a list of the participants well before the webinar so you can tailor your presentation slides and script to be timely and pertinent. It is also a good idea to get a revised list the day prior to the webinar. Addressing some attendees personally or by organization is a great way to make them feel a part of the presentation rather than just an unknown observer.

  3. Create a “Welcome” Slide: This slide will be provided by the webinar host and coordinator. As your audience arrives in the virtual classroom prior to the presentation, they will see your first slide. The “Welcome” slide should communicate:
    • When the webinar will begin
    • The conference dial in number and instructions
    • Your photo, name, and title
    • What the audience is going to learn
    • What to do in the event of technical difficulties on their end
    This will convey helpful information and keep help keep the audience engaged until you are ready to begin.

  4. Be Creative in the Use of Graphics and Photos: Use bright graphics and images where appropriate. You can import your own pictures or find non-copyrighted images online (ex. Adding a few graphics or images that are personal to your audience or their industry will add interest and better hold their attention. Your presentation will be more professional if you don’t mix actual photos with cartoons images. Select one theme or the other.

  5. Avoid Too Much Text: Keep the text on your slides to a minimum – just enough to provide the essence or key points of your discussion. Use animation or a new slide to introduce additional text. Remember to use a font and font size that is easy to read. In webinars, it is better to have frequently changing slides rather than one slide that sits static with lots of small text.

  6. Keep it Moving: Studies show that motion or frequent transitions are more effective than static page content. Build in text, slide and/or image transitions on your slides so there are changes every 30-60 seconds - this will help keep the audience's attention on your presentation.

  7. Text and Layout Consistency: Balance and consistency are critical to yur presentation slides getting the right message across. Some important considerations are:
    • Slide title font style, size and placement
    • Consistent use of capitalization conventions
    • Bullet style consistency
    • Spacing between bullets and text characters
    • Consistent use, or non-use, of periods following bulleted and other text
    • Color matching - images, font and other graphic colors that match or high-light overall theme colors
    • Balanced placement of overall slide content - avoid crowding or heavily leaning on one area vs another